School Activities: Apply for

Project Ignition

State Farm Insurance Company supports an exciting program called Project Ignition, which gives teens an active voice in teen driving safety. Project Ignition provides grants to students submitting proposals for teen safety prevention activities. Awards are given to the best ideas created and executed by teens themselves.

The project is sponsored by State Farm in partnership with the National Youth Leadership Council. It is a forum through which students develop communication programs that address risky driving behaviors such as seat belt use, speeding, impaired driving and distractions while behind the wheel, such as using a cell phone, eating or fumbling for a CD.

Schools involved in this program select a topic and plan a way to market and communicate their message. Students in different subject areas combine their efforts to create a public awareness campaign to spread messages in their schools and communities through television, online videos, demonstrations at school, mock crashes and other community events.

Through a competitive process, 25 schools across the United States each receive a $2,000 grant in September to implement their communication campaigns. Up to 10 of the projects completed by the end of November are selected for competition. One school is selected as the winner and receives a $10,000 grant to continue its safety program.

Examples of past projects:
Bishop McNamara High School “ROADSkills”
Bergen County Technical School Paramus “Streetwise”
Gibson City-Melvin-Sibley High School “GCMS License to Live”